Your Success Roadmap
What to expect as a participating attorney in the American Estate Planning Series.
Every participating attorney builds their state at a different pace. Some create several videos each month, while others contribute more gradually as their schedules permit. The goal isn't speed—it's steadily building a high-quality educational library that helps consumers throughout your state learn from you before they need an estate planning attorney.
The roadmap below describes how your participation in the American Estate Planning Series typically evolves.
Phase 1: Launch Your State
Your Focus
Complete the onboarding process.
Submit your biography, headshot, and office information.
Record your attorney introduction video.
Record your "What Makes Estate Planning Different in [State]?" video.
Begin recording educational videos.
What AEPS Will Do
Build your state Hub page.
Edit and publish your videos.
Create YouTube thumbnails, titles, descriptions, and chapters.
Launch your state page.
Help establish your educational presence on the platform.
Phase 2: Build Your Educational Library
Your Focus
Continue recording educational videos.
Use the Educational Series Library as a source of professionally developed video ideas.
Select the Video Kits that best fit your experience, interests, and the needs of consumers in your state.
Continue expanding your educational library over time.
What AEPS Will Do
Continue editing and publishing your videos.
Organize your growing educational library.
Launch your state Resources page once sufficient educational content has been created.
Continue strengthening your state's educational presence.
Phase 3: Expand Your Impact
Your Focus
Continue creating educational content.
Participate in optional Mastermind Roundtables.
Share ideas that improve the platform.
Help consumers throughout your state make informed estate planning decisions.
What AEPS Will Do
Continue expanding the national platform.
Develop additional Educational Series and Video Kits.
Create new consumer resources.
Continue increasing the value of your participation as the platform grows.
Growing Together
The American Estate Planning Series is designed as a long-term educational platform. As additional attorneys join, new educational resources are developed, and more states participate, the value of the platform grows for everyone involved.
Our goal is simple: help consumers learn from trusted estate planning attorneys in their own state while helping participating attorneys become recognized educational leaders within their communities.
Success Doesn't Require a Set Pace
Every participating attorney has a different schedule and practice. Some attorneys create educational videos every week, while others contribute more gradually throughout the year.
The goal is not to meet a production quota. The goal is to steadily build a trusted educational library that benefits consumers in your state while increasing your long-term authority and visibility.

